Hit Low-Calorie Dinner Box for Working Women

Oita Godo Newspaper (page 5, morning edition on August 18, 2008)

         The dinner box named “Wodish” which was first developed by the ‘Nichirei foods’ company and directly sold by ‘Nichirei foods direct’ has become really popular. The reason is that it includes sufficient nutrition for women in just right amount of foods with low calories.  Therefore, the company can sell this product more than the expectation for 20%.

         Before, products like special dinner box for diabetic patients, for people who have unhealthy lifestyle, etc. had been often produced but we seldom see any food product which is suitable for women.

          Ms. Sato and members intended to create the dinner box for working women so that they can eat full-nutrition dishes even it is already late at night without any worry about calories resulting in both healthiness and beauty.  

Comment:  Actually, I think this kind of product can be found quite often in many places. However, it is good to have a new brand as a new choice. Want to try some!!

PUNTHUCHAT Siripun

Thailand

APS3, Ritsumeikan Asia Pacific University